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Tips For Tribute Bands: How Venue Choice Can Pump Up The Perfect Promotional Reel

6 March 2023 by Onni Kemppainen

If your group has the look, the mannerisms, the banter, and the all-important sound to give a truly killer tribute performance, then it can be hard to see how you could possibly improve. If you feel you still aren't reaching the audience you deserve, what can you possibly do?

The secret may lie within your promotional video. Whether you have an existing promo or have never gotten around to putting a reel together, you might find a high-quality, professionally-shot promo can make an enormous difference in both the quality and frequency of your available bookings. You might be tempted to throw together a few clips you have at hand, but consider whether you might be swayed by such material as an event manager. Why not put a bit more effort into your promo and discover the dividends yourself?

The Hometown... Disadvantage?

Your most frequent haunts may suggest themselves at first as the most ideal places for shooting clips for your reel. After all, you'll be most comfortable performing at the same bars you've worked with dozens of times. However, these venues are just the ones that have left you dissatisfied enough to consider investing in widening your reach. Do you want to appeal to the managers of places just like your home venue or the people making decisions for arena shows and concert opening acts?

Where Do Your People Go To Get Away?

Every tribute band has a target demographic, typically similar to the demographic that first loved the original group almost as much as you do. It's important to keep your demographic in mind when timing your show and choosing a location. You'll want to pack the venue for your promo reel to show your ability to perform well with a large crowd, but giving a free show to the wrong audience can put a damper on your end result. After all, it helps if that huge crowd is clapping and cheering in the recording.

So once you've identified your demographic, you should aim for an area where they typically vacation to find a popular tribute band performance venue with daytime availability. Why? Shows like yours are just the sort of event people will make time to attend in order to make memories on a trip, especially if they can fit it into their schedule before more common evening events come around to compete. So, it's time to do a little internet sleuthing to pin down your demographic's favorite relaxation station.

Can Your Venue Lend A Helping Hand?

You'll want to keep ticket prices low in order to attract the largest possible crowd, but that means less room in your budget for professional lighting, sound mixing, and other professional services that might improve your final product. In order to avoid compromising on the quality of your promotional video, you should search for a tribute band performance venue that has assisted bands like yours before. When you work with a location that has assisted in promotional work, you are more likely to be able to add these services to the venue rental at discount rates.

Search through the promotional videos for tribute bands you aspire to match in popularity and get in contact with the performance venues they credit, particularly if you see the same venue more than once. If you can snag one in a good location, the professional assistance you receive may make all the difference in creating the perfect promo reel.

For more information, reach out to a tribute band show venue near you.

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